Recently, it was reported that about 200 managers of Samsung returned their first half bonuses (about USD 2.3M total) as part of showing they are held accountable of the brands sales and would like to take responsibility before they can deserve any benefits such as their bonuses.
It’s such a sweet gesture but I don’t think these managers should be fully accountable with the current brand situation. Also, I don’t think it’s just the competitors that’s pulling Samsung’s sales. Major part of it can also be attributed to Class A devices carrying their name being blatantly sold in the market without any caution. Who would want to buy a pricey phone when after a few months, you can no longer predict its market value because the brand have release new ones. Also, it has something to with design innovation. When a product is made of plastic, even if you call it marble, it will always be in the priority list of “to-be-imitated” products. Who would want to buy an expensive phone when it also looks similar with their low-end phones?
Samsung must also learn from Nokia’s experience–if you keep on releasing countless of types of devices, you will lose the interest of the public, because the value of their “just bought” device depreciates way faster than expected and no one would want that.
In my opinion, that’s also what separates Apple from any other brands. Popularity should not equate to the number of types you have in the market because if Samsung will continue to do their current marketing strategy, they are just not giving the consumers a time to appreciate what’s currently out in the market.
I am a postpaid user because of 3 reasons. First, it’s convenient. I don’t have to buy a prepaid card anymore whenever I ran out of credits, and second, I feel like the amount I’m spending for my phone service is equivalent to a plan where I can get a free phone of my choice every after two years of loyal service. Lastly, I get to use my phone overseas without calling my provider to activate my roaming service. But my common worry as a postpaid subscriber is exceeding my monthly service fee so I sometimes end up paying more. And in times like these, people are considering different options like switching networks because the other offers a bundle or a promo not available with with their current provider or switching their type of account–from postpaid to prepaid, and why not?
Recently, Globe Telecom launched a new way to communicate at a very affordable cost. If you are a smartphone user and usually connects to WiFi in order to use social messaging apps like WhatsApp, Viber, WeChat, KakaoTalk, Line, and even FB messenger, you have to worry no more. Globe now allows you to use those services without the need for a data service or connecting to a WiFi whenever available because truth is, the person you’re talking to on the other line might not be available anymore for a chat when you secure a connection. Conversation is something that requires urgency to keep it going and thanks to Globe for addressing this and making communication available wherever you go through Globe’s GoUnli30 where on top of using the best social apps, you can also enjoy UNLI Calls to Globe/TM and UNLI ALLNET Texts.
I think this is perfect for university students and for individuals wanting to get more savings, which is the reason I’m also sharing this info to help you in making a decision, especially on which carrier to keep. If you’re already a Globe prepaid user and wondering how you can use this this service, just simply dial *143# and choose GoSAKTO! You may also register by texting GOUNLI30 to 8888.