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Welcome to a New Era of Paid Social Media Verification

Welcome to a New Era of Paid Social Media Verification

Social media platforms have become an integral part of our daily lives. From connecting with friends and family to building businesses, social media has revolutionized the way we interact with the world. But with the rise of fake news and online scams, it’s more important than ever to ensure that…

The Future of AI: 10 Reasons Driving ChatGPT as the Force in AI Development

The Future of AI: 10 Reasons Driving ChatGPT as the Force in AI Development

Artificial Intelligence (AI) is rapidly transforming the way we live and work – it’s changing the world in ways that were once thought impossible. With its ability to understand and process vast amounts of data, AI has the potential to revolutionize a wide range of industries, from healthcare and finance to…

What makes a successful digital marketing strategy?

What makes a successful digital marketing strategy?

As a Digital Marketing Practitioner where I’ve spent my entire career building, helping, and shaping brands, I often get asked about this topic even by friends wanting to kickstart their career and business in the digital space. What really makes a digital marketing strategy powerful and how do you make it work? Let me share four concepts I live by before starting my work with brands and businesses.

Tourism in the height of a pandemic. What to do?

Tourism in the height of a pandemic. What to do?

Until we can all travel again, it's been one of the most popular lines we've been seeing on social media alongside throwback photos that netizens have been sharing. The global pandemic caused by the coronavirus has led to global lockdowns, affecting travelers who are...